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A field guide to caring for your wardrobe
Most clothes do not wear out. They are washed out. Care for your wardrobe properly and a single garment can outlast a decade. Wash less. Jeans rarely need washing more than once a month. Sweaters once or twice a season. Air them out between wears. Wash cold. Hot water shrinks fibres, fades dyes, and destroys…
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Inside our Aba production partner
We make most of our knitwear in Aba, in partnership with a worker-owned cooperative we have collaborated with since 2019. The co-op employs 47 people, all of whom hold equity. Profits are distributed quarterly. This is not a charity arrangement. The co-op is the most sophisticated production partner we have ever worked with. They run…
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Why we left fast fashion behind
We started Urban Threads after spending five years inside the fast fashion machine. Watching a single t-shirt design produced in 200,000 units, shipped 20,000 km, and discounted to landfill within a season is enough to convince anyone there must be a better way. Our model is simple. Small batches — never more than 500 units…